Published Date: 26 July 2021
Tender Status: complete
Tender Opening Date: n/a
Tender Closing Date: 12 July 2021
Award Date: 16 July 2021
Contract Start Date: 19 July 2021
Contract End Date: 15 July 2022
Contract is suitable for SMEs: Yes
Contract is suitable for VCSEs: Yes
Official Journal of the European Union (OJEU) Contract Type: Services
Newcastle University are seeking to appoint an international demand tracking supplier to provide data on international searches for UK universities and subjects. The tracker will drive data drive decisions for the international office and marketing specifically around portfolio management and marketing investment in specific regions and subject areas. The tracker will need to provide the following:
1. Ability to see sub-discipline growth/decline
2. Drill down by origin country, city, study-level, subject area, sub-discipline
3. Ability to See the impact of political, economic and policy changes impact student demand in real-time
4. Better understand our major market changes, and how these are impacting prospective student demand for the UK market, and other destinations
5. Understand prospective student demand as market-changes happen
6. Ability to prepare targeted recruitment and marketing tactics with regional demand data
7. See demand for students by country / city showing regional demand shifts and trends
8. The ability to understand student demand by destination
With the option to upgrade at a later date to have the ability to monitor our competitors and analyse our competitor search traffic.
Contact name: Natalie Morton
Address: Newcastle University King's Gate
Newcastle upon Tyne
NE1 7RU
England
Telephone: +44 1912086220
Fax: n/a
Email: [email protected]
Price Range: £10,000 - £10,000
